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Anáhuac University Design and Marketing Campaigns
Project Type
Strategy, Design, Copywriting, UX / UI, Lead Generation, Marketing Performance
Location
Mexico City
Role
Design & Campaign Director
Design & Marketing: Tom has dedicated over a decade to working with Anáhuac and its affiliated organizations, serving in various roles such as Marketing Manager and Development Director, before transitioning to become an independent provider.
The Anáhuac Network of Universities comprises more than 48,000 students, professors and researchers who, in nine campuses all over the country, contribute to society’s development through Anáhuac’s mission, vision, and educational model.
The education model, constituted by programs based on Christian humanism and high academic quality, ranks us in the 2 % best private universities in the world. Therefore, we are committed to providing comprehensive training for young people to boost their potential and full and harmonious development.
The projects have exhibited a diverse range of impacts and outreach efforts. They encompass the development of a comprehensive curriculum tailored for high school students, as well as the design and execution of nationwide campaigns for Anáhuac High School. Additionally, there are targeted performance marketing initiatives specifically aimed at various university campuses, including those in Puebla and Mexico City.



